The world around us is changing faster than ever before. From automation, artificial intelligence, big data, geo-location to every aspect of how we work and live. This includes DATA. Welcome to Data Gurus Podcast… our mission is to bring you a real life perspective on what’s happening in the industry and how successful companies and individuals in this niche navigate through the sea of change. Encouraging you to Be Bold, Be Brave and Be Fearless – Let’s navigate the Data Ecosystem together. Welcome to the the Data Gurus Podcast!
Sima Vasa is not only the host of the the Data Gurus Podcast who has over 20 years of market research experience. Sima brings a unique perspective in that she has experience from a market research supplier, client and an entrepreneur. Some of her positions include President, NPD Techworld and Senior Program Manager, International Business Machines (IBM). On the entrepreneurial front, Sima is the co-founder of Paradigm Sample, data collection company and Infinity Squared Ventures, an advisory accelerator. Sima frequently speaks at national market research and insights conferences including Innovation Insights Exchange (IIEX), The Market Research Event (TMRE) and the former Market Research Association (MRA). She contributes frequently to industry blogs and publications.